Her career has been marked by overwhelming success, but Gisele Bundchen may have hit a speed bump with her new commercial for Hope lingerie.
The Brazilian bombshell appears in the television ad campaign in her bra and underwear, seemingly trying to talk her way out of crashing her hubby’s car, maxing out his credit cards, and inviting her mom to stay with them.
With a confident smile and smoking hot body, Gisele tells women, simply, “You’re a Brazilian woman- use your charm.†But officials are condemning the campaign as sexist.
One government spokesperson said, "The campaign promotes the misguided stereotype of a woman as a sexual object of her husband and ignores the major advances we have achieved in deconstructing sexist practices and thinking."
"The model, Gisele Bündchen, encourages Brazilian women to use their 'charm' ... to lessen possible reactions from their partners. Even worse, the ad even infringes upon two articles of the Brazilian constitution with ‘discriminatory content against women.’"